Prop 105 is an ill-conceived, misleading measure that requires citizen backed initiatives to receive the support of a majority of all registered voters, not just those who actually vote. Prop 105 will automatically assign a NO vote to anyone who does not vote in the election.
Prop 105 is a "if you don't vote, I'll vote NO for you" scheme that is a serious infringement of our voting rights. Prop 105 would allow those who don't vote to cancel out the votes of people who actually participate in elections. That's not just unfair - it's wrong.
November 5, 2008
Arizona’s Voters Reject Prop 105; the So-called ‘Majority Rules’ Amendment
Coalition of more than 125 Organizations Credits Revealing the Truth
and Hard Work as Reason for Defeating Misleading Proposition
The latest ballot count shows that voters have rejected Prop 105 marking a significant victory for Arizonans, all of whom will retain their most precious right – the right to vote. The tally shows Prop 105, the so-called “Majority Rules” amendment, losing by a 66 to 34 percent margin.
“I am proud to have been a part of a coalition that stood up for the voting rights of all Arizonans,” said John Wright, chair The Voters of Arizona-No on prop 105 campaign committee. “It is just plain wrong to count people who don’t vote, and the voters of Arizona agreed that Prop 105 was a misleading initiative that should not be included in the constitution.”
If Prop 105 had passed, more than 80 percent of those voting on a ballot initiative would have had to vote yes for it to pass, effectively killing the initiative process in Arizona, which is the closest thing we have to a direct democracy. If Prop 105 were already in place, a number of initiatives that overwhelmingly passed—including the statewide smoking ban, First Things First, Smarter Growth, almost every initiative since 1974—would not have passed under Prop 105.
A coalition of nearly 125 organizations across the state provided the foundation for a strong grassroots effort. The entire campaign included website development; earned media efforts; statewide direct mail and signage; and creative development, production, and placement of the TV commercial. The campaign took nothing to chance in what was arguably the most deceptive ballot initiative in the state’s history.
“From a campaign strategy perspective, their initiative was a classic ‘bait and switch’ strategy, using a ‘majority rules’ message as a cover,” said Joe Yuhas, partner with RIESTER, the campaigns consultant. “We didn’t allow a misleading message to stand in the way of educating voters about what Prop 105 was really about, counting people who don’t actually vote as automatic no votes. This landslide of Arizonans voting No on prop 105 proves that they want to keep and protect their constitutional right to the initiative process.”
Support for the Voters of Arizona-No on Prop 105 was wide spread including prominent elected officials including Mayors Bob Walkup of Tucson, Karen Fann of Chino Valley, and Mark Nexsem of Lake Havasu City. The business community also joined via support from 10 Chambers of Commerce statewide as well as the Associated General Contractors Arizona Chapter. The Voters of Arizona received a variety of new endorsements weekly, including public safety organizations such as the Professional Firefighters of Arizona, United Phoenix Firefighters and Arizona Conference of Police and Sheriffs; education advocacy groups including Arizona Education Association and Arizona School Boards Association; senior groups including the Arizona Alliance for Retired Americans; and the medical community including Arizona Hospital and Healthcare Association and the American Lung Association. By the end of the campaign, all major news outlets that weighed in on the issue were against Prop 105 including The Arizona Republic, East Valley Tribune, Tucson Citizen, Tucson Weekly, and The Yuma Sun.